How to Use Social Partnerships to Amplify Your Marketing
Would you like to combine forces with another company in a collaborative promotion? Want to know why this is wise and how to do it? Keep reading… Going Beyond the Customer Many marketers have a...
View Article8 Brands That Benefit From Guest Blogging
Guest blogging is one of the most efficient, yet misunderstood, social media marketing tactics. It’s not new. In fact, it’s almost as old as blogging itself. It started becoming a standout tactic just...
View Article5 Reasons Your Content Marketing Must Address Price
Do you openly reveal your pricing online? The way people shop has now completely changed. We know that if we look hard enough online, we can usually find what we’re looking for. And that includes the...
View ArticleHow Free Speech and Social Media Fit Together
You’ve heard it or have seen it posted… Someone saying they can say whatever they want, post whatever they want and no-one can do anything to them. As if the First Amendment is their sword and shield....
View ArticleWin Free Tickets to Content Marketing World 2012
*UPDATE: Congratulations to the winners of our free ticket giveaway: Christy Rucker won the written entry and Rachael Seda won the Twitter contest.* Want to win a free ticket to the largest content...
View Article5 Reasons You Should Measure Social Media Return on Investment
Are you wondering if measuring social media return on investment (ROI) is important? Do you cringe when you think about putting together another report? You aren’t alone. But times are changing for...
View ArticleWin Free Tickets: Blogging Fundamentals for Business
***UPDATE: Congratulations to our winners! Stacie Walker won 2 tickets for her winning comment and Phil Mendelowitz won 1 ticket in the Twitter contest. Want to win a free ticket to the largest online...
View ArticleTop 10 Small Business Facebook Pages: 2012 Winners!
Small businesses can stand out in a big way with Facebook. If you’re looking for some creative examples of Facebook pages from the small guys, look no further! More than 1,800 nominations came in from...
View ArticleWhat Marketers Need to Know About the New FTC Disclosures
Are you confused about the new Federal Trade Commission (FTC) disclosure rules and how they relate to your social media activities? Do you want to know more about what you need to disclose and how to...
View ArticleWhy We Fail to Create and What You Can Do to Fix It
Have you got a great idea on your to-do list, but it’s been there for a while? Is there a podcast, article or video you’d love to create, but for some reason you haven’t? If so, you aren’t alone. Most...
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Just Ship It: The Journey, Episode 1
The Journey, a Social Media Examiner production, is an episodic video documentary that shows you what really happens inside a growing business. //www.youtube.com/watch?v=fAUOCQ8FgP8 Watch The Journey:...
View ArticleWhy We Abandoned Facebook Video Longer Than Two Minutes
Earlier this week, we made the decision to stop publishing three weekly shows on Facebook. I’d like to share some important marketing lessons we discovered and a resource I think you’ll enjoy. Here’s...
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The Death of Google Search Traffic and What It Means for Marketers
It was an early Saturday morning and I was catching up on some print reading. I had an edition of Wired magazine in my hands and an article caught my attention. It was about Alexa. As I dove in, one...
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Beware of Facebook Groups. Long Live Communities!
I believe communities are essential for businesses. When I heard Mark Zuckerberg say, “Groups are at the heart of the experience” at the 2019 F8 conference, I wondered, “What’s Mark’s real objective...
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12 Social Media Marketing Predictions From the Pros
Is your marketing ready for the coming changes? Looking for expert insight to help you get your marketing plans on the right track? In this article, 12 marketing experts share their predictions to help...
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Is Instagram Reels Worth Pursuing? Pros and Cons for Marketers
Reels or TikTok? Wondering if creating Instagram Reels could work better than Instagram Stories or TikTok? In this article, you'll discover the pros and cons of using Instagram Reels for marketing....
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Social Media Marketing Trends for 2021: Predictions From the Pros
Want to tap into the latest social media marketing changes? Looking for expert insight to help you get your marketing plans on the right track? In this article, 10 top marketing experts share their...
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Why Clubhouse App Might Be the Next Major Social Media Platform
Have you heard people talking about Clubhouse App? Wondering why people are obsessed with this social platform and what it could mean for you? In this article, I'll explain what Clubhouse is and why it...
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Social Media Marketing Trends for 2022: Predictions From the Pros
Want to take advantage of the latest social marketing changes? Looking for expert insight to help you get your marketing plans on the right track? In this article, 21 top marketing experts share their...
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What to Look for in a Marketing Conference
Are you ready to take your marketing know-how to the next level? Thinking of attending a marketing conference? If so, this article is for you! You'll discover five insider tips to help you make smart...
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Social Media Marketing Trends for 2023: Predictions From the Pros
Want to discover emerging marketing trends that you can put to work right away? Wondering what top marketers think will matter in 2023? In this article, 28 marketing experts share their predictions to...
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Web3 Business Trends for 2023: Predictions From the Pros
Want to discover what the future of business could look like? Wondering what leaders in the world of Web3 think? In this article, 25 Web3 business experts share their predictions to help you plan for...
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TikTok Updates: Search Ads, Attribution Analytics, and More
Are you up to date on changes from TikTok? Wondering which TikTok updates are important to marketers and business owners? In this article, we explore TikTok changes that affect your marketing. #1:...
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TikTok Updates: Custom FYP, Ads Features and Tools, Effect Editor, and More
Are you up to date on changes from TikTok? Wondering which recent TikTok updates are important to marketers and business owners? In this article, we explore TikTok changes that affect your marketing....
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How to Improve Your Marketing Agency’s Reputation With Live Events
Want to position your agency as an industry leader? Wondering how hosting a live event can help? In this article, you’ll discover how producing live events can yield results for your marketing agency....
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